Industry Focus: Wonderware and the Chinese HMI Market

by Lau Shaw Luen, Country Manager, Wonderware China

The Chinese HMI market is the biggest and most dynamic in the entire Asia-Pacific region, and Wonderware has been a major player in its growth. In over 7 years of operation, Wonderware has managed to increase its sales in China by almost 100% year by year. As a testament to the dynamic team of personnel that we have in China and the Asia-Pacific region, Wonderware® software is currently the top selling HMI software product in China.

To understand the HMI market better, here is a breakdown of key facts and figures on Wonderware’s operations in China.

A Brief History of Wonderware in China

• The first Wonderware office was opened in Beijing in 1999.
• It opened with 5 employees.
• The current Wonderware Country Manager, Lau Shaw Luen, moved to China in April 2000.
• The Shanghai main office was started in 2001.
• A new Chongqing office was opened in 2006.
• The Shanghai main office moved to a new, larger location in 2006.

About the Headquarters for Wonderware China

Currently, Wonderware China includes the following functional departments:

• Customer Satisfaction (including Technical Support and Training)
• Application and Sales Support (focused on supporting large projects and solution selling)
• Channel Sales
• Vertical-Market Sales (focusing in the areas of Infrastructure, Manufacturing, Production and Performance Management)
• Marketing
• Office Administration

The Chinese HMI Market by Industry

According to gongkong.com, the HMI industry in China is broken down as follows:

 

Chinese Market Leaders for HMI in China

Currently, Wonderware is Number One in the HMI space in China. Ranked by market share (also by gongkong.com):

1. Wonderware
2. Siemens
3. GE Fanuc
4. Rockwell
5. Asiacontrol
6. Citect
7. Kunlun Tongtai
8. Sunway Force Control
9. Jiekong
10. Other

The Wonderware China Sales Channel

• Four (4) distributors and three (3) resellers

The Top industries in China

• Metals & Mining
• Power
• Utilities
• Consumer Packaged Goods (CPG)

The Most Important Vertical Markets in China

• Metals & Mining
• Power (SIS)
• Transportation

Wonderware Software That Will Make a Big Impact in 2007

• Industrial Application Server 3.0
• The new products for Production and Performance Management

Wonderware China's Phenomenal Growth

• From Fiscal Year 1999 to Fiscal Year 2006, Wonderware China has grown 7.7 times.
• The expected growth of Wonderware China in Fiscal Year 2007 is an impressive 27%.